Example Nike Free Campaign on behalf of AKQA, Rapido3d photographed two Nike shoes in over 1500 different positions using our motion control system, the resulting images were then compiled into a flash animation for the front page of the Nike Free website. the work received the following comment from David Reti Digital Producer at Nike Europe. "The new NikeFree website, sets the benchmark for campaign sites at Nike". This type of work is perfect for websites and is far more cost effective than laser scanning and 3d modeling as it requires very little post production and no animation.